Brick by Brick: Remington Rand with Propified.ai

Summary

Propified’s founder Remington Rand joined a local show to share the story behind building an AI-powered listing tool and the lessons that shaped his approach. The segment covers his path from early real estate work to launching Rand Properties, including the “brick by brick” mindset and a piece of advice from his dad that still guides him: “Don’t over promote yourself to a job you don’t want to do.” Rand then explains how Propified uses listing photography plus a short, conversational questionnaire to automatically build an MLS listing, including photo ordering, photo labeling, key property attributes, and a stronger description than most generic AI write-ups. The conversation also touches on the bigger vision: Phase 1 focuses on listing creation, while Phase 2 aims to bring that same depth of facts and features to the buyer experience, making search more specific and useful.

Watch the full segment here:

Brick by Brick: Remington Rand with Propified.ai